338 West 39th Street, Hell’s Kitchen, New York, NY 10018, United States
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Image 1 of Pestana CR7 Times Square
Image 2 of Pestana CR7 Times Square

Pestana CR7 Times Square Overview

First Impressions

Walking into Pestana CR7 Times Square, you immediately notice this isn’t your typical Midtown hotel. The sleek, modern design feels fresh and energetic — there’s definitely a sporty vibe here that reflects the Cristiano Ronaldo brand connection. The lobby buzzes with an international crowd, and honestly, the staff seems genuinely excited to be working here. You can tell this four-star property takes pride in standing out from the sea of generic hotels that dominate this part of Manhattan.

Location & Neighborhood

The Hell’s Kitchen location is actually brilliant — you’re right in the thick of things on West 39th Street, but without the complete chaos of being directly on Times Square itself. I mean, you can walk to Broadway theaters in about five minutes, and the subway connections are fantastic with multiple lines nearby. What I really appreciate is how couples seem to love this spot (they consistently rate the location super highly), and I get why. You’ve got that perfect balance of excitement and accessibility without feeling like you’re trapped in a tourist bubble.

The Room Experience

The rooms have this clean, contemporary feel that’s refreshingly different from stuffy traditional hotel decor. Everything feels purposeful and well-designed — the lighting actually works for getting ready, the beds are genuinely comfortable, and there’s enough space to spread out your stuff. You know what impressed me most? The attention to detail in the bathroom fixtures and the quality of the linens. It’s those little touches that make you realize this place is serious about the guest experience, even if it’s not trying to be overly fancy.

Dining & Amenities

The hotel’s restaurant and bar area creates this nice social atmosphere where you can grab a decent meal without having to venture out into the Midtown madness every single time you’re hungry. The fitness center is well-equipped (which makes sense given the CR7 connection), and I’ve seen guests actually using it regularly rather than it just being an afterthought. There’s also this rooftop space that gives you some breathing room above the city streets — not the most spectacular views in New York, but definitely a nice escape when you need a moment.

Why Guests Love It

What really sets Pestana CR7 Times Square apart is how it manages to feel both energetic and comfortable at the same time. The location score speaks for itself — you’re genuinely in the heart of everything that matters in New York, but the hotel itself provides this upscale retreat where you can recharge between adventures. The international flair (it’s part of a Portuguese hotel group) adds this subtle sophistication that you don’t find in typical American chain hotels. Plus, the staff genuinely seems to care about making your stay memorable, which honestly makes all the difference when you’re navigating a city as intense as New York.

Exploring New York mixes neon theater blocks, riverside parks, and midnight bites in every borough.

Pestana CR7 Times Square Accommodations

AccommodationDetails
Comfort Room1 large double bed for 2 adults, 1 child
Superior King High Floor Room1 extra-large double bed for 2 adults, 1 child
Superior Double Room with Two Double Beds2 double beds for 2 adults, 1 child
ADA Comfort Room1 large double bed for 2 adults, 1 child
ADA – Superior King High Floor Room1 extra-large double bed for 2 adults, 1 child
ADA – Superior Double Room with Two Double Beds2 double beds for 2 adults, 3 children
Comfort Double Room with Two Double Beds2 double beds for 2 adults, 1 child
ADA – Comfort Double Room with Two Double Beds2 double beds for 2 adults, 3 children
Comfort Double Room with Two Double Beds2 double beds for 3 adults, 2 children
Comfort Double Room with Two Double Beds2 double beds for 4 adults, 3 children
Superior Double Room with Two Double Beds2 double beds for 3 adults, 2 children
Superior Double Room with Two Double Beds2 double beds for 4 adults, 2 children
ADA – Junior Suite with Balcony and View2 × 1 extra-large double bed for 2 adults, 1 child
Junior Suite with Balcony and View2 × 1 extra-large double bed for 2 adults
Deluxe King Room1 extra-large double bed for 2 adults, 1 child
Deluxe King Room ADA1 extra-large double bed for 2 adults, 1 child
Comfort Street View Room1 double bed for 2 adults, 1 child
Comfort Street View Room ADA1 double bed for 2 adults, 1 child
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Image 4 of Pestana CR7 Times Square

Reviews of Pestana CR7 Times Square

  • Pam from Spain (9/10)

    The staff at check in was attentive and friendly. the lobby was more beautiful the photos and spotless. Our room was comfortable and the shower terrific. I can’t believe how well I slept!

  • Ann from United States (9/10)

    Great location for what we were doing. Staff was more than helpful. Loved the coffee machine. Glad they had the bagels.Also liked the lobby size and the looks of it. We appreciated that the car garage was only a five minute walk.

  • Claudia from Switzerland (8/10)

    I loved the location, it was super central. Nicely decorated and the breakfast was great too.

  • Cynthia from United States (8/10)

    The bonus breakfast was an unexpected treat. Staff were friendly and helpful.

  • Aida from United States (9/10)

    That was clean

  • Paul from United Kingdom (7/10)

    maid service was good and room was clean.

  • Ana from Mozambique (8/10)

    I liked the friendly staff and the convenient location

  • Urs from Switzerland (9/10)

    Very nice and courteous service. Coffee, fruit and water are available to everyone free of charge.

  • Erica from United States (8/10)

    The staff were such a pleasure! Victor was very helpful. They all deserve a raise. Large room for NYC, super clean.

  • Ysabel from United States (8/10)

    Very helpful staff – friendly, courteous

Surroundings

What’s nearby:

  • The Spur: 1.1 km
  • Herald Square: 950 m
  • Verizon Plaza: 950 m
  • Bella Abzug Park: 750 m
  • Ramon Aponte Park: 800 m
  • Rainbow Playground: 750 m
  • 246 W 38th St Tenants: 350 m
  • Madame Tussauds New York: 550 m
  • The Highline 26th St Gate: 800 m
  • Matthews – Palmer Playground: 800 m

Restaurants & cafes:

  • Restaurant Tabata: 200 m
  • Restaurant Mercato: 40 m
  • Restaurant A’s Coffee Spot: 30 m

Top attractions:

  • Bryant Park: 1.1 km
  • Central Park: 2.5 km
  • The High Line: 1.7 km
  • Top of the Rock: 1.7 km
  • Chrysler Building: 1.8 km
  • Flatiron Building: 2.1 km
  • Strawberry Fields: 3 km
  • Rockefeller Center: 1.9 km
  • Museum of Modern Art: 2 km
  • Empire State Building: 1.3 km

Natural beauty:

  • Lake Pond: 2.6 km
  • Peak Kings Bluff (31m): 3.8 km

Ski lifts:

  • Campgaw Lift 1: 48 km
  • Campgaw Lift 2: 48 km

Public transport:

  • Train Penn Station: 700 m
  • Train New York Penn Station: 1 km
  • Metro34th Street – Penn Station: 550 m
  • Metro42nd Street – Port Authority Bus Terminal: 450 m

Closest airports:

  • La Guardia Airport: 13 km
  • Teterboro Airport: 14 km
  • New York Skyports Seaplane Base: 3.4 km

Facilities

Bedroom:

  • Linen

General:

  • Shared lounge/T V area
  • Air conditioning
  • Non-smoking throughout
  • Wake-up service
  • Soundproofing
  • Carpeted
  • Soundproof rooms
  • Lift
  • Family rooms
  • Ironing facilities
  • Facilities for disabled guests
  • Non-smoking rooms

Kitchen:

  • Coffee machine

Bathroom:

  • Toilet paper
  • Towels
  • Private bathroom
  • Toilet
  • Free toiletries
  • Hairdryer
  • Shower

Wellness:

  • Fitness centre

Food & Drink:

  • Minibar

Accessibility:

  • Wheelchair accessible
  • Upper floors accessible by elevator

Languages spoken:

  • English
  • Spanish
  • Portuguese

Cleaning services:

  • Daily housekeeping

Safety & security:

  • Fire extinguishers
  • Smoke alarms
  • Security alarm
  • Key card access
  • 24-hour security
  • Safety deposit box

Media & Technology:

  • Flat-screen TV
  • Satellite channels
  • Telephone

Reception services:

  • Invoice provided
  • Concierge service
  • Luggage storage
  • 24-hour front desk

Business facilities:

  • Fax/photocopying
  • Business centre
  • Meeting/banquet facilities Additional charge

Parking Public parking is possible at a location nearby (reservation is not possible) and costs U S$60 per day.:

  • Parking garage
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Image 6 of Pestana CR7 Times Square

House Rules at Pestana CR7 Times Square

Pets:

  • Pets are not allowed.

Groups:

  • When booking more than 5 rooms, different policies and additional supplements may apply.

Check-in:

  • From 15:00 to 00:00
  • Guests are required to show a photo identification and credit card upon check-in

Check-out:

  • From 01:00 to 11:00

Cancellation/prepayment:

  • Cancellation and prepayment policies vary according to accommodation type. Please enter the dates of your stay and check the conditions of your required option.

Guest reviews

Staff:

9.1

Comfort:

8.7

Location:

9.0

Free WiFi:

8.8

Facilities:

8.3

Cleanliness:

8.7

Value for money:

7.9